Essential Tools for UGC Content Creators in 2025

If content is king, user-generated content (UGC) is the authentic voice every brand seeks today. Its strength lies in the trust it inspires — it’s not an ad, but a genuine recommendation from real people.

However, creating attractive UGC isn’t enough. To stand out, you need two things: the right tools to polish your content and the right platforms to showcase it. This guide highlights the most useful tools to make your work shine, increase its reach, and even help you monetize it.

1. Canva: Easy and Professional Design

Canva is an essential tool for any UGC creator. With thousands of predesigned templates, it simplifies the creation of graphics, thumbnails, social media posts, and even portfolio presentations.

Its drag-and-drop interface makes it perfect for non-designers. Media kits help organize and present your work professionally — ideal for impressing brands and potential clients.

Best for: Creating visual content, UGC portfolios, and personal branding presentations.

2. CapCut: Video Editing in Your Pocket

With over 200 million active users, CapCut has become the favorite editing app for UGC creators. Developed by the team behind TikTok, it’s optimized for vertical social media content.

It offers trending effects, dynamic transitions, a built-in music library, and direct publishing to TikTok. It’s like having a portable editing studio — perfect for both beginners and experienced editors.

Best for: Viral TikTok videos, Instagram Reels, and YouTube Shorts.

3. ChatGPT: Your 24/7 Creative Assistant

When you face the dreaded “blank page,” ChatGPT is your perfect ally. This AI can help you generate video scripts, catchy phrases, campaign ideas, or even full content plans.

Its most valuable feature is its human-like tone, allowing you to co-create naturally. It’s like having a creative partner available anytime to overcome blocks and keep a constant flow of fresh ideas.

Best for: UGC scripts, brainstorming, and brand message optimization.

4. Walls.io: The Stage to Showcase Your UGC

Walls.io lets you collect and display posts from multiple social networks on a single “social wall.” It’s perfect for brands that want to highlight user-generated content during events, in stores, on websites, or digital screens.

With this tool, brands can boost engagement, create shared experiences, and give their community’s UGC more visibility in real time.

Best for: Live campaigns, hybrid events, and brand activations.

5. BIGVU Teleprompter: Professional Flow in Your Videos

BIGVU combines a teleprompter and video editor in one app. It lets you read scripts on screen while recording, ensuring eye contact with the camera and clear delivery.

It’s a great solution for UGC creators, marketers, or educators who need to deliver messages flawlessly and professionally — no full studio required.

Best for: Product reviews, tutorials, and on-camera presentations.

6. YouTube: The Largest Showcase for Your UGC

YouTube remains the go-to platform for videos of any format. Its massive reach and monetization tools (ads, memberships, and Super Chats) make it the ideal place to scale your UGC content.

It’s also easy to integrate into blogs, websites, and other social networks, multiplying visibility and growth opportunities.

Best for: Building authority as a UGC creator and generating passive income.

7. TikTok Creative Center: Your Trend Compass

TikTok’s Creative Center provides real-time data on trending hashtags, songs, sounds, and ads.

It’s like having an insider look at what’s working on the platform right now. With this information, UGC creators can plan their posts strategically and increase the chances of going viral.

Best for: Discovering trends and staying ahead of audience interests.

8. Royalty-Free Music: The Finishing Touch to Elevate Your Content

Music can completely change the perception of a UGC video. From an energetic beat for an unboxing to a calm melody for a vlog, choosing the right track is crucial.

Platforms like Free Music Archive or Bensound offer extensive libraries of royalty-free music, giving your content a professional finish without extra costs or copyright issues.

Best for: Adding atmosphere and professionalism to your UGC projects.

Tools are the bridge between your creativity and the impact you achieve as a UGC creator. From designing in Canva to editing in CapCut, and showcasing your work on YouTube and TikTok, every tool adds up to your success.

Want to take the next step and work directly with brands? Join our Influencer Agency or explore new opportunities through our UGC Marketing Platform.